Brilliant at the Basics

The key to successful Personal Contact marketing is a solid understanding of the basics, including industry knowledge and confidence, understanding the customer, effective communication and the Rules of the Game. In this highly interactive course, new as well as seasoned OPC’s will receive an overview and history of timeshare, including the growth, credibility, and customer satisfaction rates. They will begin to understand the psychology of the customer and how to move them from a fearful mind to a friendly mind that is open to their enticement to tour.

In addition, participants will learn the power and techniques of connecting emotionally with the customer – critical for consistently high show rates. Students will be introduced to the Face to Face Communication Model to comprehend the steps to effectively communicating their message.

After studying the common traits, beliefs and habits of OPC top performers, Levitin Group has isolated the top ten habits of the winners in this business, effectively creating a model of OPC achievement. Course participants will be exposed to this model and encouraged to adopt these habits to achieve the same positive results. Additional concepts covered include:

The necessity of qualifications and the problems of pre-judging.
Guiding principles of booking a tour.
Goal setting / what are you willing to give up?

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